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BLOOM

developed for Vans

Bloom is a footwear collection for Vans and a perfect blend of tough and sweet.

The concept line is targeted towards young girls and women who have a fun, evolving personal style and wear both ballet flats and sneakers. These shoes are perfect for when ballet flats aren’t comfortable enough but you need a shoe dressier than a sneaker. They’re a blend of tough and sweet, perfect for the Vans girl.

I designed the shoes (Triple Strap Zip and the Buckle Mary Jane), branding, and hangtags and printed my own fabric.

  • Client - Vans
  • Date Completed - August 28, 2015
  • Skills/Tools Used - Footwear Design, Textile Design, Branding, Trend Analysis